How To Write a Good Instagram Posts

An influencer's Instagram post featuring a woman riding a bicycle, with social media icons and engagement metrics on a pink background

Regardless of your experience on Instagram, creating quality posts is essential to making an impression and building relationships with your followers. Instagram is about interacting with people, sharing experiences, and showcasing creativity. This tutorial will cover all you need to know to produce Instagram posts that appeal to your audience and look fantastic. Whether you’re […]

How to Use Instagram with Adobe Photo Editor for Stunning Content

Back view of a young female designer speaking on the phone while looking at the PC screen

Instagram is one of the most powerful platforms for visual storytelling, and when paired with professional photo editing tools, it becomes even more impactful. Whether you’re a seasoned photographer or just someone who loves sharing creative content, combining Instagram with Adobe Photo Editor gives you the tools to create eye-catching posts that stand out online. […]

How Instagram and Your Website Can Grow Your Online Presence

A man sitting and typing on the laptop with the UI/UX website icons

If you want your business to grow and stand out online, just having a website isn’t enough anymore. It’s about creating a full experience that connects your audience across different platforms. And two of the most important pieces in that puzzle are your website and Instagram. When these two work together smoothly, they can help […]

How to Stream on Both Twitch and YouTube at the Same Time

Twitch is probably the leading name in terms of streaming, especially when it comes to video games. But on the same note, YouTube can’t be overlooked either. To satisfy different audiences, most streamers go live on Twitch, then upload their recordings on YouTube. However, YouTube also allows live streams, so why not go for both […]

How Brands Can Leverage AI to Drive Sales and Build Trust on Instagram

Simon Sinek said, ‘People don’t buy what you do; they buy why you do it.’ And if you’re a brand seeking to win hearts and increase conversions on Instagram come 2025, chances are you’re familiar with this saying being truer than ever.  Humans long to feel that a company believes in something. They crave authenticity, […]

How Selective Content Strategies Build Stronger Audiences

When the internet became accessible to the general public in the 90s, no one had any idea of how impactful it would become. No one imagined access to digital music and movies, let alone social media, where they would be able to watch endless content.  Now, in 2025, a survey shows that the total number […]

3 Accessibility Mistakes Marketers Make In Interactive Email Designs

The European Accessibility Act (EAA) came into effect on 28 June 2025. It mandates that all digital products and services—emails included—be usable by everyone. Even by people with disabilities. EAA affects any business that serves customers based in the EU.  Litmus says that for email marketers, it means an email’s content should be understandable to […]

Why User Trust Starts with a Secure Login Experience

You can invest heavily in features, UI polish, and marketing, but if the login experience causes doubt, users may never make it past the front door. For businesses, this is not just a UX problem. It is a trust issue.  A poorly executed login flow can make users question your security practices, no matter how […]

What If Shakespeare Had Twitter? How Social Media Is Changing Academic Writing Forever

If William Shakespeare were alive today, it’s interesting to think about how he might have used social media. Would he have shared his famous soliloquies on Twitter in 280 characters? Or perhaps posted about his creative process? While we can only imagine, it’s clear that social media has completely changed how academic writing and research […]