How does Instagram rank story viewers

How Does Instagram Sort Story Viewers: Understand the Mechanics

Have you ever wondered about how does Instagram sort story viewers?

On August 2nd, 2016, the developers behind Instagram introduced Instagram Stories, a marvelous feature that allowed us to share single-frame pictures that were present on our Instagram profile for 24 hours.

Soon after, the CEO of Instagram admitted that he blatantly copied the blueprint from Snapchat – but we’ll leave that topic for another time, as today we’ll take a closer look at how does Instagram sort story viewers.

Although the idea wasn’t fresh and new, Instagram stories provided us with several neat options compared to Snapchat, one being a refined list of Instagram story viewers.

If you’re interested in learning how Instagram story views are sorted, we advise you to look no further – grab your favorite cup of coffee and keep scrolling down!

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The Importance of Story Viewer Sorting

A girl viewing a story on her Instagram business account

ever since we got introduced to Snapchat, users across all platforms began to long for an app that’s similar to this, or had some of its features. Our patience was tested for approximately 5 years until all Instagram users were allowed to post Insta stories.

Unlike Instagram videos that you see on your Explore page, Instagram Stories hold significant importance for all users, especially when discussing the perks of knowing how story views are sorted.

First and foremost, we are inherently attracted by things that pique our interests, especially those that are kept hidden in any shape or form.

So, once we could find out who sees our stories and how does Instagram sort story viewers, we were given a chance to drastically improve our social networking skills by analyzing when our stories were most visited and by which people.

Similarly, from that day onward, Instagram users could better gauge user preferences and interests based on the sequence in which Instagram users frequently engage with the relevant content.

Furthermore, understanding the Instagram story view order influences overall user behavior and engagement on this social media platform.

As a result, most new users on Instagram get more inclined to create content tailored to the preferences of their initial viewer list, with the sole purpose of capturing their attention early during the story queue.

Business accounts and highly rated influencers always use these tactics, leveraging their knowledge to plan their content distribution optimally, ensuring more engaging content.

Factors That Influence Story Viewer Sorting

Kids scrolling on their smartphones.

After thinking about it, it’s become apparent that the wider audience on Instagram doesn’t know how does Instagram sort story views – so let’s talk about the main factors influencing the order of Instagram story views.

Several key factors are used for this secret algorithm – one of them being the overall gauging of the user’s interaction history with the account posting the story.

Depending on how frequently certain users on Instagram engage with your content – they will be assigned to a specific rank on the Instagram story viewer list.

When we discuss the types of engagement, we usually talk about likes, comments, and shares on the social media platform.

Through these mechanisms, Instagram algorithms work tirelessly to provide an appropriate rank to all your followers, and the most interactive users will likely appear higher in the viewer list.

Moreover, these rankings are also influenced by the overall commitment levels present during the stories.

What do we mean by that?

As we previously established, active stories last 24 hours – during that time frame, all users on Instagram who follow you will be able to interact with your Instagram stories.

Those interactions can be made by responding to certain polls, swiping up, or sending direct messages through the story.

Last but not least, the relationship dynamics between the account holder and the viewer greatly influence the Instagram story viewers’ order.

If you place someone on the close friends list or assign them as a family member on Instagram – they will automatically be placed higher on the Instagram story viewer order.

Quite interesting, wouldn’t you agree?

Instagram’s Algorithm: Insights and Speculations

An average user on Instagram won’t be interested in learning the truth about how the Instagram algorithm works, and we agree with them, as most users are only on the platform to browse and enjoy the content.

However, those invested in jumping into the rabbit hole will soon discover how deep it is!

The Instagram algorithm takes notes on your friends’ behavior and carefully examines which individuals on your friend’s list should be placed higher on the Instagram story view order.

In short – the Instagram algorithm gauges engagement metrics, content relevance, and user behaviors, and the Instagram story viewers list is sorted accordingly.

Depending on the frequency of interactions, the Instagram algorithm also considers the total number of followers when determining how high certain individuals should be placed as Instagram story viewers.

But all these bits of information should be taken with a pinch of salt, as most of these things are mere speculations – without working for Instagram directly, a person couldn’t grasp the whole truth.

Some users believe that the algorithm prioritizes those that more frequently interact with the account holder; others propose that individuals with overall higher engagement rates on the platform, regardless of the account holder previously mentioned, will be automatically placed higher on the list due to high engagement rates.

Even though we lack the definitive answer to the question, we can still do our best to find certain similarities and patterns that repeat continuously and utilize them to our advantage to grow our name and brand on Instagram!

User Engagement and Activity

Instagram influencers taking a selfie.

Those with basic knowledge of the policies behind Instagram know that fostering meaningful interactions is the number one priority for most individuals who work to develop the app and the users who enjoy the platform daily.

Because of that, meaningful interactions are one of the most important elements for nurturing user engagement and activity.

As we previously established, through likes, comments, and direct messages – Instagram takes notes on all those things. It carefully analyzes them to determine which users are the most active with us.

As a result, those accounts consistently engaging with the user’s content will inevitably land themselves higher on the Instagram story viewer order.

Likes on Instagram indicate appreciation and interest in the content, while comments are imperative in conversations and dialogue.

Direct messages, on the other hand, provide a more profound way of interaction, as they occur in our private messaging channels where we share bits of information unavailable to the public.

So, if we needed to point down which of these three options will work the best when trying to elevate one’s rank on the order of Instagram story viewers, then the obvious choice would have to be direct messages.

They indicate a closer relationship and strengthen the bond between account holders the most – but it’s best to implement all their elements if you wish to land yourself higher on the Instagram story viewers’ order.

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Relationship with the Viewer

From the first day, Instagram aims to deliver numerous options to foster authentic connections, from basic account settings to stuff like the interactive sticker.

However, experiments suggest that a basic and natural relationship with the viewer holds the most significance for ranking on the story viewer list on Instagram.

Things like direct interactions, mutual follows, and tagging history are pivotal in shaping the overall relationship dynamic.

Direct interactions are the most important way to boost Instagram engagement, as it’s achieved through direct messages or commenting on feed posts, which greatly contribute to and strengthen the bond between users, inevitably resulting in a higher placement on the Instagram story viewer order.

On the other hand, mutual follows can indicate a mutual interest or connection between the viewer and the poster – not on the same level as direct interactions. Still, they will supply bonus points on how Instagram ranks story viewers.

Additionally, fostering a shared history through collaborative efforts by a tagging history also solidifies the relationship between users on Instagram.

Frequency of Interaction

People looking at their smartphones.

Although most people are quick to believe that the more frequent the interaction is, the better – it’s a common misconception to think that, and we’ll explain immediately why.

The previous situation might have been better in the past, as the presence of artificial intelligence and third-party programs for inorganically boosting viewers’ lists wasn’t available.

However, by today’s standards, there are numerous different options that some users use to raise their total view count – most of them being through using fake accounts and other illegal means.

Profile visits should be limited to real users – anything more than that can jeopardize your Instagram account and potentially cause a warning or something even more troublesome.

To prevent those things from happening, we highly recommend that you keep the frequency of interaction at a moderate rate, as the Instagram app might be alerted to any enhanced levels of interactions.

So, never use malicious programs to boost your online presence; only keep the interactions to liking, commenting, and directly messaging.

And speaking of boosting your Instagram presence, this is the perfect time to introduce your trusty sidekick, Flock Social. With the help of our social media growth tool, your Instagram community will grow in an organic way and your content will reach those that it’s intended for!

Location and Time of Viewing

One of the main beauties of social media platforms lies in the fact that all users, regardless of their location on the planet, can scroll and browse through Instagram at their own pace, given that they have access to the internet.

Coincidentally, operating in different time zones has its set of ups and downs.

The main downside of being in different time zones is that sometimes you’ll post a certain story on Instagram, and the target audience might not be present on the app to see and react to the story.

If you manage to hit that unfortunate sweet spot when most of your viewers are away, there’s a high chance that most of the stories won’t raise any buzz on the digital platform.

Luckily, the downside behind this story can be utilized and transformed into a good thing. Suppose you can successfully manage and determine when most of our target audience is on the Instagram app.

In that case, you can optimize and schedule stories depending on the viewing time.

Tailoring such things isn’t easy, but once you get the hang of it – you’ll be successful in manipulating the rankings of Instagram story views!

Tips for Maximizing Story Viewer Engagement

Friends taking a selfie for their Instagram feed.

Now, the bread and butter of the topic are actually several actionable strategies aimed at optimizing viewer sorting and increasing visibility among targeted audiences.

Start by fostering meaningful interaction by responding quickly to messages and comments – this can cultivate a sense of community and encourage further engagement between us and our viewers.

Next, try to utilize features such as quizzes, pools, and question stickers on your platform – all of them can prompt viewers to engage with the content actively, which all contribute effectively to the algorithm.

Also, consistently posting stories and maintaining a diverse range of content formats is a bulletproof way to maintain audience interest and engagement levels over time.

Try not to forget to use hashtags and location tags, which can expand the reach of stories and potentially attract new viewers interested in content similar to yours.

However, if you do decide to use hashtags, then it’s important to remember that you make a public Instagram account.

And lastly, leveraging Instagram’s analytics tool will offers insights into audience behavior and preferences, which can effectively guide us to cultivate and refine storytelling strategies for maximum impact and engagement.

In short – amplify visibility and foster stronger connections if you wish to land yourself higher on Instagram story views.

Final Comments

Before we depart from one another (virtually), let’s briefly take a second to sum up how does Instagram sort story viewers:

  • The level of commitment directly influences the overall position and rank on the Instagram story viewer order a user has within the platform.
  • Consistently liking, commenting, and directly messaging a person on Instagram will boost your chances of appearing at the top of the list.
  • Putting someone on a close friend’s list or upgrading their status as a family member all play a pivotal role when determining how a viewer’s list appears.

With this knowledge, and a thirst for a growing community, you’re a perfect match with Flock Social. Sign up now and skyrocket your Instagram platform!

Until next time; cheers!

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